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Face icing - where ice or very cold water is applied to the skin - is making a comeback on social media platforms. The trend has a variety of skincare benefits including soothing redness,

exfoliating the skin, and controlling blemishes. Although these qualities may seem alluring, the practice isn't without its risks. According to Cleveland Clinic, some benefits of face

icing are: * Reduces swelling, puffiness and tenderness * Lessens the appearance of under-eye bags * Brightens your complexion * Free and easy to do. Konstantin Vasyukevich, a facial plastic

surgeon in New York City, told Healio: “Face icing is one of those skin treatments that become very popular every once in a while then the popularity fades a bit. “[…] It has a role in the

overall armamentarium of things we use to keep people looking young and beautiful. “There are different effects, some are immediate and some may be longer lasting. Most of the immediate

effects are fairly positive.” READ MORE: DIANA ROSS: HOW THE SINGER STAYS FIT AND HEALTHY IN HER 70S Though problems are rare, skin icing can cause irritation and redness in people whose

skin is susceptible. The trick to avoiding these complications is to carefully manage how long you apply ice to the skin. It is also recommended to avoid applying the ice cube directly to

the face, and instead wrap it in a thin cloth. Once wrapped, the ice should be rubbed on the face in a constant and circular movement, without resting on any portion of the skin for too

long. DON'T MISS: Beyond causing irritation and redness, leaving ice on the skin for too long could even cause frostbite, warns the Cleveland Clinic. “When you put ice on your face the

blood vessels will constrict. Then when you remove the ice, the blood vessel will go in the opposite direction, dilating," explained Mr Vasyukevich. “This helps to give the skin more

plumpness, increasing the elasticity of the skin, and gives it a little bit of a shine. “It’s a youthful look people can appreciate immediately after they ice their face.” READ MORE: 

'ABSOLUTE MIRACLE' WEIGHT LOSS DRINK IS PART OF QUEEN LETIZIA'S DIET He continued: “Long-term effects might be something that I would caution people about because any extreme

temperatures applied to the skin for a long time may not be beneficial. “We know from life experience that for people whose skin is exposed to extreme temperatures or for people who work

outdoors, oftentimes the skin loses elasticity and collagen, so it begins to age as opposed to looking younger and healthier.” The Cleveland Clinic adds that anyone with thin, sensitive skin

and broken capillaries should steer clear of the treatment. The health body adds that anyone recovering from domestic surgery should skip facial icing in favour of letting your skin health

naturally. Mr Vasykevich noted: “For people with sensitive skin or some skin conditions, they could cool off the skin, but I would not recommend the extreme temperatures.” The surgeon

advises anyone considering a new skin regimen to consult a dermatologist first, so they can check if you have any skin conditions. Skin icing, however, tends to be safe and has a very low

likelihood of leading to other problems. Any minor injuries that do arise, such as skin burns, should clear by themselves. --