Aarp travel research: 2015 boomer travel plans
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FOR TRAVEL INSPIRATION, PLANNING, AND MORE, VISIT AARP TRAVEL. Baby Boomers will be active travelers in 2015, as they anticipate taking an average of 4-5 trips next year. Leading-edge
Generation Xers, those age 45-49, also plan to take 4-5 in 2015. This research report highlights Baby Boomers' 2015 travel plans. Some key findings include: * More than half (55%) of
Boomers will travel only within the U.S.; four in ten (42%) plan to travel both domestically and internationally; and few (3%) expect to travel abroad only. * The top motivators for personal
travel are: * 57% To get away from normal, everyday life * 55% To spend time with family and friends * 54% To relax and rejuvenate FOR MORE INFORMATION ON TRAVEL, VISIT AARP TRAVEL A brief
online survey was conducted in October 2014 among 1,137 males and females, age 45+, who have taken at least one trip 50 miles or more away from home, with a two-night stay, in the past two
years. Respondents were further identified as having an intent to travel for personal reasons (non-business travel). Final data has been weighted to U.S. Census for analysis. For more
information about the 2015 Travel Trends research, please contact Allison Kulwicki at [email protected].